With more buyers turning to digital sources to seek information and buy products, digital marketing has become the need of the hour. If you are not using online avenues to market your brand, then you are losing out a huge chunk of potential customers. Continue reading
The average bounce rate for any website should be between 40% – 50%. If it’s below 40%, then your website is faring well but if its above 50%, you should put efforts to lessen it. Continue reading
Google Analytics data settings allow you customize how you share the data you collate from websites, mobile apps and digital devices. Continue reading
Flash elements on websites help gain the attention of the visitors. Flash movies, slideshows, and multimedia content make a site appealing and users can comprehend the message more effectively. Continue reading
A hit is a request that is sent to the Google Analytics data system. A hit can be pageviews, events, visits, custom variables, measurement protocol, etc. You can keep a copy of the hits that’s sent to GA server using a web analytics software.
Any online marketer who is looking to enhance his website traffic and conversions can’t ignore the importance of an effective SEO strategy. Also, with new devices and technology coming every few days and months, SEO will continue to evolve. Continue reading
Interpreting the Google Analytics data is not a tough job for most SEO executives. Continue reading