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Author Archives: Sunil Prajapati

About Sunil Prajapati

He is an alternative medicine graduate and qualified Web Technologies professional. He has nearly a decade of experience in clinical practice, healthcare IT and digital marketing. Sunil’s earlier ventures include offline and online applications for healthcare industry. After his family and son, he loves most fitness, food and reading. He is looking forward to bettering his personal best time in completing the half marathon.

Google Rolls Out A New Search Analytics Report

Google’s new search analytics report is now out! With this report, users can compare the traffic on website and mobile, evaluate metrics in different countries, break down site’s search data, acquire group results by country and obtain much more insights.In short, the new search report has so many new features, which will be of great help to users particularly after the mobilegeddon. Continue reading

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Using Anchor Texts

SEO

Relevant anchor texts enhance the ranking of keywords. However, after SEOs started using artificial anchor texts to up the keywords rankings, Google launched a penalty algorithm –Penguin to counteract the abuse of anchor text and artificial backlinks. Continue reading

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